The title of my magazine will be 'URBAN,' thus the theme will be urban music. Initially, the title ideas I came up with were VINTAGE, OLD SCHOOL, OLD SKOOL, URBAN, and UP-BEAT, however, after researching into the most popular and suited name URBAN received most votes.
My market research consisted of a survey for 37 people to fill out in which most name appeals to them for URBAN music. My findings were:
URBAN- 28 votes (76% of votes)
VINTAGE- 5 votes (13% of votes)
OLD SKOOL- 4 votes (11% of votes)
OLD SCHOOL- 0 votes (0% of votes)
UP-BEAT- 0 votes (0% of votes)
My market research consisted of approximately 90% people enthusiastic about URBAN music, of mixed ranges from 14-32. Coincidently, my target market will be male aged 16-32.
This is a picture of participants completing the survey.
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